Wednesday, June 25, 2014

Review of Merchant's Landing Show

Well, our little adorable bundle of joy, little miss EJ, came into the world just days before the weekend show so I was not personally able to attend to my table, but my wonderful sister and amazing husband were willing to step in and represent Knitted Home.  My review stems from what they have told me and my interpretations of those observations.

Photo courtesy of my sister & her iPhone
According to sources, there were plenty of vendors (around 90 was the estimation) in attendance but the overall customer crowd was definitely lacking.  The show ran from 11-6pm (set up starting at 8am; my husband & sister were able to set up the table in 30-60 minutes) and the last hour or more was only vendors shopping other vendors.

The coordinators did a great job spreading like-crafters across the venue (this is something I've seen lacking at other shows) as well as spreading promotion across different media outlets (fb, radio stations, word of mouth, newspaper, etc).

Photo courtesy of my sister & her iPhone

Overall, it seems April is not a month for Knitted Home to do physical shows because the weather will always attract people outside and away from craft shows (though that didn't seem to be the case with the Maker's Mart I attended the weekend after - one of EJ's first outings).  Or maybe it is the nature of my products that is out of season by April (surely not baby accessories, though?)  At least we made our table fee so I wouldn't judge this show a "failure" but I can't say it will be one to do in the future.

Is there a favorite show you are in every year?  What makes it your favorite?

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